A word from the founder of Badass Business Women, Jessica Kizorek…
During the week I spent with Seth Godin, he encouraged me to give my ideas and passion away for free. I’ve poured my heart and soul into putting Badass Business Women out in the world, and I hope you are one of the thousands who have been inspired by the message.
Seth also taught me that when you give things away for free, some of your audience will want to buy from you. I’ve been self-employed for seven years and support myself as a speaker, marketing consultant and video producer. If you like my style and think I can benefit your organization in any way, we should talk.
You’ll find my services and prices listed below. If you’re in a position to hire me (and pay my fees), I invite you to spend 20 minutes on the phone with me. We’ll discuss your goals and potential success strategies. I promise you’ll leave the call brimming with energy and new ideas, at which point you can decide whether I’m a good fit for your needs. Sound good? Email me: thechief @ BadassBusinessWomen.org
At heart, I’m a teacher. I’ve traveled to over 60 countries on all seven continents, so I bring a real global perspective to the stories I tell. I love to open up people’s minds, make them giggle and teach them things they never knew about themselves and the world. My speeches are filled with practical skills training such as marketing, online video, social media, and entrepreneurship. But more importantly I invigorate people, challenge them, and drive them to be in action in their life. I aim to push people out onto the skinny branches, and it works. I get emails in the weeks, months and years following my speeches with accounts of the results they’ve produced as a direct result of seeing my speech or participating in my workshops.
Marketing Tactics & Strategy
My consulting clients are really smart people. They are all smart enough to know that some of the most potent ideas come from someone who is on the outside looking in. My consulting clients are hungry to grow, to expand, and find more effective ways of bonding with their customers. They retain me because they want new ideas, fresh strategy, and a step-by-step road map for implementing the ideas. I don’t claim to know your business better than you. But I am confident that I can bring a fresh perspective, challenge you to innovate, provide answers around Internet marketing, and lead a team to implement new campaigns.
When someone Googles your name, what is the first thing they see? Is your online image strong, strategic, and built to increase the likelihood people will pay big bucks to engage you? It’s no longer sufficient to brand your company alone…you have to intelligently brand your name, your face and your brain. Whether you like it or not, Google is the new resume. If you don’t look like a badass when somebody types your name into Google, you’re already behind the curve. My personal branding process will walk you through every step of designing your online image, from getting in touch with the real you to planning and celebrating your launch party. My team of photographers, graphic designers, copywriters, web designers, social media gurus and video editors will make you look like a rock star. You should have done this a year ago.
Online video can be either really good or really bad. If want to hire actors or put words in people’s mouth, I’m not your girl. You’d only hire me to produce your video if want to tell your story with authenticity, spark and passion. I’ve written three books on online video marketing and have spent 12 years producing marketing, training and documentary-style videos for corporations and non-profits. Our client roster includes Bacardi, Hyatt, MAC Makeup, the Lions Club and the Special Olympics. I focus purely on educating your target audience and influencing their behavior by telling real stories about real people. You and I will work together to simplify and articulate your message, then create a visual story that leads your customer closer towards making a purchase. Videos one of the most effective sales tools on the market today when strategically paired with email marketing, online search campaigns and sales presentations.
Online Educational Experiences
Online education is an explosive and lucrative industry. If you’re looking to attract an audience and engage them with education material, I work with a team of over 24 sub-contractors including strategists, designers and programmers. Projects vary widely depending on objective, but often include a mix of content generation, community building, lead generation, social media/email campaigns, website design, squeeze pages, back-end programming, content delivery systems, digital/physical fulfillment, e-commerce, password protected interfaces and mobile delivery.
Notes from my raving fans….
“Never underestimate the power of a good theme. Jessica’s copy describing Badass Business Women in its literature is brilliant. Her saying she was inspired by Glazer Kennedy Insider Circle positioning and themes is a compliment. The issue here is whether or not your business stands for something, means something, stands out from clutter and competition because of its thematic positioning, and attracts people who ascribe to its meaning or values.”
- Dan Kennedy, Jessica’s personal hero
“The influence you’ve had on my 100 year old company is dramatic. You’ve inspired us and challenged us to innovate. Your heart is big and your team is wildly creative. On the eve of our big launch, I’d like to thank you for pouring your heart into this project for over a year now. Our company is lucky to have you by our side.”
- Ray Grimm, CEO, The Air Conditioning and Heating Company
“I am humbled by your time, comments, support & guidance…I love your style, wisdom & professionalism. We all can learn from it, if we really want to grow as individuals and make TMG what it can be.”
- Orlando Velazquez, COO The Milon Group
“The video has been approved. GREAT JOB! Our CEO had no comments and the artist loved it—-Score!”
- Lucinda Armas, Interim Head of Marketing, The Morton Arboretum
“The social media campaign you designed is complete and a huge success! Thank you for presenting to our staff! You have inspired them to fully embrace social media. Great Job!!!!”
- Valerie Vitale, Senior Director, Programs, Best Buddies International
“You came on stage and I’m sure you have heard this a million times, but you woke me up. My dream is to be a writer. I want to move, inspire and change lives with the stories that I have to tell. But there was never time. The excuses abounded. So here comes Jessica Kizorek, and although her main goal is to teach and empower women to market themselves effectively, her words were impacting me. Because of you, in the last two months I have walked out on those skinny branches.”
- Natasha Olivera, Florida International University Professor and Writer, http://stumblesthroughparenthood.com
“Jessica- The presentation you delivered was nothing short of inspiring. The mastery you have behind the camera permeates into all facets of your speech. With a membership comprised of highly accomplished non-profit professionals, who can prove to be a tough audience, you completely captured them with your energy, your conviction and the undeniable truth of your message regarding the power of video. It was just terrific! Thank you for making the time.”
- Sandra Camacho, Association of Fundraising Professionals
“When the FDMA was seeking a presenter to speak about cost effective internet video, Jessica Kizorek was the natural choice. Today she did a great job of wowing our members with information that was simple to digest, easy to implement and perfectly on target with our audience. True to form her presentation was multimedia, filled with actual case studies and thoroughly engaging. I’m sure everybody in attendance today walked away with at least half a dozen great video ideas.”
- Jim Gilbert, Florida Direct Marketing Association
“Jessica spoke to our Women’s Business Network luncheon and the topic she presented on (Why Bother with Social Media?) ensured a packed house. Her personal style and compelling commentary engaged the audience immediately and truly helped them get their arms around the various aspects of social media. Those who may have been intimated by the subject left with a better understanding and comfort level of how to use (and not use) social media in their own businesses.”
- Mark A. Trowbridge, President & CEO, Coral Gables Chamber of Commerce
“Jessica Kizorek is one of those rare speakers who captivates the audience the moment she begins her presentation. She is one of the most down to earth presenters I have had the pleasure of listening to and learning from. Couple that with attention grabbing content and you have a superstar speaker that any event planner would be lucky to get on her/his program.”
- Heidi Richards Mooney, Founder Women in Ecommerce www.WECAI.org
Publisher WE Magazine for Women www.WEmagazineforwomen.com